Arch Creative

Arch Creative

  • July 16, 2020

    My coven

    There are some amazing women in my life. They are doing things they didn’t think they could, making the world better and investing in themselves. Wow. Can I just? Wow. OK, so Becca has been asked to judge the D&AD entries for Graphic Design, which is MENTAL. I’ve been to D&AD several times and I […]

  • July 14, 2020

    Face fashion

    Masks. Are. Cool. From 24 July, we’ll all be wearing them in shops. All the silly British reluctance to do something a bit funny will be moot. You could have been wearing them all along, getting used to it and building up a facial wardrobe – but no. You had to sniff and mutter about […]

  • June 27, 2020

    Sartorial power

    Since lockdown, one of my best things has been two special women: Chloe, who is a long-time copybuddy, and Becca, who I’ve got close to since the world turned upside down. We are three very different women, but have so much in common and seem perfectly harmonised for a supportive circle. Triangle, I suppose. I […]

  • June 26, 2020

    DOING strategy

    When I started the strategy course I’ve been doing, I associated the word with complicated diagrams and a vague image of intimidating men in suits. I had always, ALWAYS got (been given) the feeling that I wasn’t the ‘right’ kind of clever for strategy. Too fluffy, too emotional – too female, basically. And that kept […]

  • June 22, 2020

    Rollergirl

    One of the most perfect vintage pieces I’ve ever had the fortune of stumbling upon is a red 1960s crimplene skater dress with a flowery bib and matching pleated pocket. I was inspired to wear such a jewel of the 60s today because my new rollerskates are due to arrive soon. Major American Graffiti vibes […]

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