Two interesting things happening in fashion in response to 2020’s apocalyptic fantasy landscape.
One: Prada just showed a collection featuring above-the-neck branding, catering to the label-conscious Zoomer. Makes sense: if that’s what you care about – and so many do – why would you pay for it on a belt no one sees, rather than a fetching CRAVAT?
Two: Fred Perry is halting sales of its black polo shirts due to their popularity with white supremacist groups. How is this life? I can’t.
But isn’t it fascinating how style adapts to every era? Hemlines moving up to allow women more active roles in society. Paco Rabanne and Pierre Cardin bringing futuristic fabrics to the space race decade. Style is so much a part of how we navigate what’s going on.
I love it. I hate it. But it’s crazy fun.