Author: Arch Copy
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The Beauty of German
You’ll know if you’ve read here a little while that I adore etymology. Knowing the story behind a word, the road it’s travelled through all its iterations…it’s magical to me. In particular, German literal translations are great. I’ve never known such observation and down-to-earth reasoning behind the birth of a word (except in American place…
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Learning to Drive
I published my first bylined article on the ingenie Young Driver’s Guide yesterday, about what to expect from your first driving lesson. Very topical as I just started learning to drive myself, so it was good revision for me! You’d think not being a qualified driver would make writing for a car insurance brand quite…
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A Hill
From where I sit I can see a hill. Through the big windows it glows a soft green that says “Come and get it”. I know the exact spot that’s waiting for me there, I look every day. When I’m thinking, I’ll turn my head instinctively and look up at that hill to rest my…
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Omerica
Remember I’m all, like, organic now? Yuh, THAT. Well my ebony Omerica tunnels came and OMG so nice. Disregarding the £11 I had to pay over the odds to buy them back from Royal Mail’s clutches, these are such stunners. I opened the little printed bag and thought “Ah shit, those look massive”, instantly chastising myself for…
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Learning Anew
Boyfriend is currently discovering the joy of learning. He’s suddenly found himself the resident SEO expert for his company, which says a bit about their SEO knowledge. However, he has girded his loins and set out to learn everything he possibly can about the subject – which means frenzied IMs to me throughout the day.…
Arch Creative 